VPR pledge drive raises record $617,000 and 40,000 meals for the Vermont Foodbank

first_imgAdditionally, 41,250 meals will go to the Foodbank thanks to the Vermont Community Foundation, which donated five meals to the foodbank for every pledge to VPR. During the final afternoon of the drive, ten meals were donated with every pledge. It was the first time VPR initiated a three-way partnership with two other state-wide non profit organizations during a membership drive. We were thrilled to be able to make an impact on addressing hunger in Vermont, Turnau said. Vermont Public Radio listeners share a tremendous sense of community, and it was palpable throughout the drive as these three Vermont institutions worked towards a common goal. Vermont Public Radio,Vermont Public Radio exceeded its March membership drive goal last Friday by more than $47,000, raising $617, 683 in 9 ½ days of on-air fundraising. We are overwhelmed by this outpouring of community support, said VPR President Robin Turnau. The success of this drive sends an incredibly positive message to our listeners, other non-profits, and the public radio community nationally.  I want to thank all of our generous listeners who help make Vermont Public Radio one of the strongest and most successful in the country. In addition to a mail campaign, the money raised includes a Web Tuesday, which brought in more than $38,000 via VPR.net the day before the on-air drive began. More than 125 volunteers, plus local businesses and restaurants also supported VPR s membership drive with contributions of time, drawing prizes, and food for volunteers and staff.Membership revenue provides more than half of VPR s $5.7M budget. VPR receives no funding from the State of Vermont and just about 10 percent from the Corporation for Public Broadcasting. The successful fundraiser will help VPR offset part of the projected $730,000 revenue shortfall caused by a decline in underwriting revenue and investment income.About VPRListener-supported Vermont Public Radio has been serving the people of Vermont and the surrounding region since 1977. As Vermont’s only statewide public radio network, VPR is a trusted and independent source for news, music, conversation and much more. For more information about VPR and VPR Classical, a list of frequencies and streaming audio from all of VPR’s services, visit www.vpr.net(link is external). XXXlast_img

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